The experiment begins.
We’re a “startup” focused on polished, innovative applications for the tablet and smartphone markets.
I use the plural “we’re” not to pretend that there’s some big team of developers, but rather that this enterprise is a combined effort of my wife, my four children (my sons aged 0.8, 4, 6, and my eight year old daughter), and myself.
The programming department consists of me, part time. I have a successful career that I enjoy and find very rewarding, so this is generally a late night enterprise.
tewdew is an amalgamation of the first initial of the six members of my household, and is pronounced “to do”. It is a subtle reminder that this is something I need to do.
While I’m a big fan of first person shooters, I want tewdew software to be a creator of software that allows creative outlet for both adults and children, while enlightening and educating. Where the experience is enjoyable.
I’ll let other companies fill the shooter space, and I’ll undoubtedly partake of their wares. But we have a wholesome little niche we’ve chosen for ours.
Ideally this turns out to be a very lucrative adventure. I’m already making plans for that large country estate we’ll move to with all of the extra income this will yield.
In reality I’ll be pleased just to give my children the experience of contributing in the creation of software products, learning all of the stages of the process: from white-boarding to rational planning to market metrics.
This will also provide justification for buying all of the latest mobile and tablet gadgets. Those upcoming OMAP4460 and Tegra 3 tablets look enticing.
Our first product will be available on the Android market in the coming weeks, targeting Honeycomb tablets. The Android tablet market was chosen because it is so under-served right now. We look to fill some of that void, while understanding that there’s a risk that the platform might not take off and the market base simply won’t be there.
Later we will port it to iOS (geek speak: it’s worth noting that I generally develop using C/C++, targeting the Android NDK in a platform agnostic fashion. Most of my development and testing is actually built against an OpenGL ES 2.0 Win32 application, and the Android build is just a separate target with minor changes. The same porting benefits hold for iOS, aside from some edge custom code to deal with platform nuances such as touchscreen inputs).
I look forward to the adventure, and hope that the products we bring to the market meet our very lofty expectations.
To great things!